SIR. The Label
Coming Soon

SIR. The Label

Location: Level 1

MondayM04 May10:00am - 5:30pm
TuesdayT05 May10:00am - 5:30pm
WednesdayW06 May10:00am - 5:30pm
ThursdayT07 May10:00am - 7:00pm
FridayF08 May10:00am - 5:30pm
TodayS09 May10:00am - 5:30pm
TomorrowS10 May11:00am - 4:00pm
04 May - 10 May
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About

Founded by Nikki Campbell and Sophie Coote in 2014, SIR. has garnered international acclaim for its singular aesthetic defined by relaxed elegance, minimalist silhouettes and

elevated wardrobe essentials. SIR. is a contemporary fashion house synonymous with easy-to-wear wardrobe staples under a modern lens. 

Guided by a balance of restraint and desire, SIR. continues to evolve with confidence, cementing its place as a leading Australian fashion house.